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Meta reports sales fall, but beats expectations

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Meta says sales dropped one percent to $116.6 billion in 2022
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Facebook and Instagram owner Meta on Wednesday reported its first annual sales drop since the company went public in 2012, but the fall was less brutal than expected, sending its share price soaring.

The social media giant said sales dropped one percent to $116.6 billion in 2022, while it also announced that the number of users on Facebook hit two billion for the first time.

In a statement, CEO and founder Mark Zuckerberg pointed to the success of improved algorithms on Meta’s video Reels service, that was delivering short clips more efficiently to users on Facebook and Instagram.

Meta competes fiercely with TikTok, the Chinese owned video-sharing platform that has proved a formidable rival in attracting young users away from once-dominant Instagram.

Zuckerberg also lauded perfected artificial intelligence to better distribute ads after changes on the iPhone decided by Apple seriously hampered Meta’s ability to target users.

The 2022 results ended a bad year for Meta, which in November announced it would lay off 11,000 employees or 13 percent of staff in the largest worker reduction in the company’s history.  

Zuckerberg said his company’s “management theme for 2023 is the ‘Year of Efficiency’ and we’re focused on becoming a stronger and more nimble organization.”

Big tech platforms have been suffering from the souring economic climate, which is forcing advertisers to cut back on marketing, and Apple’s data privacy changes, which have reduced leeway for ad personalization.

– Targeted advertising –

Apple sent shockwaves through the industry in 2021 when it began inviting iPhone users to opt out of having their online activity tracked by apps for the purpose of targeting ads.

This dealt a punishing blow to Facebook and Instagram that depend on super-targeted advertising for revenue.

Meta last year said Apple’s policy, which impacts the precision of the ads it sells and thus their price, would cost the social media giant $10 billion in lost revenue in 2022.

Apple’s iPhones hold about 55 percent of the smartphone market in the United States and about one third of smartphone users in Europe, the world’s biggest ad markets.

The company is also under pressure for making a huge gamble on the metaverse, the world of virtual reality that Meta believes will be the next frontier online.

The bet however has yet to pay off with Meta’s Reality Labs, the division that builds the necessary VR headsets and software, posting an operating loss of $4.28 billion in the last quarter of 2022. This followed big losses in the previous quarters.

“With losses at its VR division mounting, Mark Zuckerberg is going to have to accept an unfortunate reality: Virtual worlds are simply not what businesses or consumers want right now,” said Insider Intelligence analyst Debra Aho Williamson.

Investors last year punished Meta, sending the company’s share price down by an astonishing two thirds over 12 months, but the stock has so far recovered some of the ground in 2023.

In after-hours trading, Meta’s share price was up as much as six percent. 

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After long peace, Big Tech faces US antitrust reckoning

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US Assistant Attorney General for the Antitrust Division of the Department of Justice Jonathan Kanter speaks at the "Enforcers' Roundtable" panel at the American Bar Association's 2024 antitrust spring meeting in Washington, on April 12, 2024
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After more than a decade of leaving Big Tech largely to itself, US antitrust enforcers have cranked up the heat, with several high-profile cases underway that could radically change the way the industry’s giants do business.

Launched under both the Trump and Biden administrations, five major cases from the Federal Trade Commission (FTC) and the Department of Justice (DOJ) are moving forward against major US technology companies — including two against Google that could see the company split up.

The most recent came in March against Apple by the FTC, which alleges the iPhone maker abuses its dominance of the premium smartphone sector.

Washington had largely remained silent on Big Tech cases since its wars with Microsoft that began in the 1990s and ended in a settlement in the early 2000s, after a bruising battle with the DOJ.

Inspired by moves in Europe and elsewhere, the new generation of cases allege that the practices of tech giants including Amazon and Meta stifle competition, harm consumers, and warrant significant changes in business operations.

The cases are on different timelines, before different federal judges and are based on a wide variety of allegations. With appeals, the lawsuits could drag on as long as a decade.

The first case in the campaign, launched in 2020 against Google over its search engine, could have an initial decision as early as the end of this year.

In the second Google case, also brought by the DOJ, the company is targeted for its dominance of the digital advertising sector. Amazon and Meta meanwhile face cases with the FTC.

The suits have drawn applause from lawmakers, with frustration over the power of big tech companies running high with the public. 

But many in the business community and legal profession have balked, seeing the lawsuits as legally thin or politically motivated.

The heads of the FTC and the DOJ’s antitrust section adamantly stand by their cases, seeing their mission as a means to protect consumers.

“It’s always good to kind of look at the actual facts rather than go off of the vibes,” FTC chair Lina Khan told a conference in Washington, organized by the American Bar Association, in response to her critics.

“We’re really addressing the pain points that affect people’s lives including health care and digital (tech), but way, way beyond that,” she said.

Instead of getting bogged down in legal theory, Khan said the FTC’s cases were “fit for purpose in the year 2024.”

“That means… not relying on outdated assumptions and theories that are clearly contravened with what we’re seeing with our own eyes,” she added.

– Legally creative? –

In an informal survey of 19 top antitrust scholars by University of Michigan Law professor Daniel Crane, a majority of respondents believed the cases would be difficult to prosecute.

“Gathering the overall sense, it’s fair to say that there is an expectation that more of the cases will lose than win,” Crane wrote, with the Google cases seen as the government’s strongest and Amazon as the weakest.

Khan’s critics point to widespread opinions in the legal community that the Biden administration’s cases walk on thin legal ground.

“I’m kind of exasperated by these lawsuits, because they seem highly motivated, rather than based on sober legal and economic analysis,” said Michael Santoro, a professor of management at Santa Clara University, who was not part of the survey.

A senior executive from a tech giant, on condition of anonymity, said that “ultimately they are turning antitrust law upside down.”

Speaking in Washington with her US counterparts, the EU’s competition czar Margrethe Vestager said she wished she had been more on the offensive in her earlier antitrust decisions.

“If I were to redo it, I would have been bolder, because we don’t have a lot of time. Concentration is increasing in every jurisdiction,” she said.

Vestager, in office for almost a decade, has pursued her own wave of cases against tech companies that have been accused of being far-fetched or legally creative.

In its latest tech-related decision, last month the EU hit Apple with a 1.8-billion-euro fine ($1.9 billion) for preventing music streaming services from offering subscription options outside of its App Store.

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Sam Bankman-Fried appeals fraud conviction, 25-year jail term

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Fallen crypto wunderkind Sam Bankman-Fried has formally appealed his conviction and sentence
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Fallen cryptocurrency wunderkind Sam Bankman-Fried has appealed his federal conviction and 25-year jail sentence in a sweeping fraud case, according to a legal filing made public Thursday.

News of the appeal comes two weeks after US District Court Judge Lewis Kaplan set the prison term and ordered Bankman-Fried, known as “SBF,” to pay $11 billion in forfeiture.

Bankman-Fried had soared to the top of the crypto world, becoming a billionaire before age 30 and turning FTX, a small start-up he cofounded in 2019, into the world’s second largest exchange platform.

But in November 2022, Bankman-Fried’s breakneck rise came crashing down, with a deluge of customer withdrawals and revelations that billions of dollars had been illegally moved from FTX to Bankman-Fried’s personal hedge fund, Alameda Research.

He was convicted by a federal jury in New York in November 2023 on seven counts of fraud, embezzlement and criminal conspiracy. 

During last month’s sentencing hearing, Bankman-Fried expressed regret about the firm’s demise, which also affected many colleagues.

“It haunts me every day,” he said. “I made a series of bad decisions.”

But the judge said Bankman-Fried had not fully accepted responsibility.

Bankman-Fried said “mistakes were made, but never a word of remorse for the commission of a terrible crime,” said Kaplan, who characterized the violations as “brazen” and called out SBF for his “exceptional flexibility” towards the truth.

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Corporate climate pledge weakened by carbon offsets move

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Critics say offsets give corporations a free pass to keep polluting without cleaning-up their act
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The world’s main benchmark for vetting corporate climate action has been accused by its own staff of “greenwashing” after allowing businesses to use carbon credits to offset pollution from their value chains.

The ruling by the Science-Based Targets Initiative (SBTi) was slammed as a “coup” on Thursday and has sparked a revolt by staff who want the decision reversed and the non-profit’s CEO and board to resign.

Experts say it could irreversibly damage the credibility of the SBTi, which is partnered with the UN Global Compact and WWF, and is the gold standard for assessing the net zero plans of big business.

An internal letter sent to SBTi leadership, and seen by AFP, said the board’s decision was taken without adequate consultation, defied science, and “resulted in significant harm to our organisation’s reputation and viability.

“We stand ready to support any efforts aimed at ensuring that the SBTi does not become a greenwashing platform where decisions are unduly influenced by lobbyists, driven by potential conflicts of interest and poor adherence to existing governance procedures,” read the letter to SBTi’s CEO and Board of Trustees.

“In the event that our concerns are not addressed, SBTi staff will have no choice but to take further action,” it added, without elaborating on what that would mean.

It was signed by staff from “the Target Validation Team, Target Operations Team, the Technical Department, Communications, Impact and IT, and multiple department heads.”

Comment has been sought from SBTi and the We Mean Business Coalition, one of its main partners. 

– ‘Extremely serious’ –

On April 9, SBTi issued a statement rolling back its previous opposition to the use of carbon credits to offset Scope 3 emissions. 

These occur in the value chain, and represents the lion’s share of the carbon footprints — in some cases more than 90 percent — of most companies.

Carbon credits are generated by projects that reduce or avoid emissions — like renewable energy, tree planting and forest protection — and sold to companies wanting to offset pollution from their activities.

But critics say offsets give corporations a free pass to keep polluting without cleaning-up their act, and their usage to make claims of “carbon neutrality” has become increasingly contentious.

Gilles Dufrasne from Carbon Market Watch, who sits on the technical advisory group to SBTi, said allowing their usage by companies represented a “fundamental U-turn on SBTi policy so far”.

“It is pretty much a coup from the board,” he told AFP, adding at least one member of the advisory group had resigned in protest.

“It’s extremely serious, I’ve never seen anything like it.”

Verification by SBTi allows companies to say their climate plans align with science and the goals of the Paris agreement to limit global warming.

More than 4,000 companies and financial institutions have sought to have their net zero claims verified by SBTi, the nonprofit said.

Dufrasne said the decision was “extremely damaging” to corporate climate responsibility because it sent a signal that companies could just pay someone else if they can’t meet their own targets.

“I’m not sure if SBTi’s credibility can survive this,” he said.

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