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Contests, crowdfunding, and other ways to finance a small business without a bank loan

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In 2021, 1 in 3 small businesses looked for financing. Growthink used government and news sources to compile 10 alternatives to bank loans.
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Roughly 1 in 3 small businesses in the U.S. sought a loan in 2021. The top reason for a loan was to meet operating expenses, followed by funding a business expansion and refinancing debt.

That’s according to the latest Small Business Credit Survey from the Federal Reserve, which found that about 75% of those loan applicants applied for credit from banks.

A bank loan could propel your business to new heights if tapped for the right reasons and under the right conditions. But not every small business wants to borrow from a bank, nor can every small business get approved by a bank. In general, the larger a company’s revenue, the more likely it is to seek a bank loan, as opposed to financing from a nonbank online-only lender, according to the Fed. Online lenders, also sometimes called fintech lenders, offer a range of credit options for capital, including loans, lines of credit, and cash advances using different financing models.

When it comes to getting off the ground, only about 1 in 5 small businesses use a bank loan to get started. The rest rely on personal savings and less conventional sources. The younger a firm is, the more likely it is to seek alternative financing, the Fed survey found.  Young and startup enterprises may have increased difficulty accessing a traditional bank loan because they have less data on operations, fewer years in business, and may even need more proof of their business concept. Banks look at these factors to varying degrees when assessing whether a company or person is trustworthy enough to lend money.

Growthink compiled 10 alternatives to bank loans for small business funding, using information from the Small Business Administration, news coverage, and other sources. The good news is that many other funding sources are available to business owners if bootstrapping it alone seems daunting, has become onerous, or just feels downright impossible.

Small business team using computer.

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Crowdfunding

Do you have a fully-fleshed idea for a product and are looking for capital to create it? Consider crowdfunding it. People often solicit funding on social networks or in public to crowdfund charities or other worthy causes. But increasingly, crowdfunding is being used to pay for developing innovative new products.

Sites such as Indiegogo and Kickstarter offer creators a way to connect with crowdfunded capital—and for many potential investors, opportunities to contribute small amounts of money that can add up to enough for a company to get moving. New platforms are emerging today as well, like StartEngine and SeedInvest.

Cropped view of person reviewing information on laptop, phone, and tablet.

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Home equity

Home equity loans are one nontraditional place a small business owner might consider when needing capital. This loan, of course, requires the business owner to be a homeowner and to have paid off a significant portion of their mortgage: Most lenders will want to see you’re able to pay a mortgage before issuing a new one. A home equity line of credit, or HELOC for short, allows the homeowner to take out a loan against the value of the real estate.

One thing to consider when considering a HELOC is that the home becomes collateral and could face foreclosure should the business fail to repay.

Two small business owners packing and shipping apparel in shop.

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Credit cards

Credit cards are one of the most popular forms of lending for consumers, but they’re also an option for businesses needing a smaller amount of cash soon. This route for alternative funding comes with added perks depending on the card, like airline miles, TSA PreCheck access, and cash back at certain places.

Another benefit is that, unlike commercial credit cards, there are business cards with no spending limits. This near-term financing comes with its risks, however. If the business owner carries a balance, they accrue additional debt. Interest rates can vary from 15% to 30% on cards offered by major institutions like American Express.

Person speaking on phone with laptop reviewing paper documents.

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Grants

Grants for small businesses are everywhere—if you’re looking in the right places. Grants tend to be no-strings-attached forms of funding, so they come in smaller amounts than other forms of financing, like loans.

The Small Business Administration finances loans under the Small Business Innovation Research and Small Business Technology Transfer programs. The programs aim to help entrepreneurs undertake significant research and development efforts. The SBA also runs a grant program to help small businesses expand internationally.

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Contests

There is almost always an institution offering a cash award in a contest for small businesses somewhere in the U.S.

FedEx makes $30,000 grants available to business owners through a yearly contest. Shopify offers a similar program. The Chamber of Commerce regularly holds cash award contests. Goldman Sachs has run its 10,000 Small Businesses accelerator program for more than a decade, which helps provide access to loans that average $52,000 per borrower.

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SBA microloans

The Small Business Administration offers loans of up to $50,000 to small business owners called “microloans.” These loans can be used for nearly any business expense except for real estate purchases and payments on existing debt.

The SBA approves several community-level financial institutions to distribute these loans, which the agency lists on its website. One of those institutions is California FarmLink, connecting California farmers with the capital they need to upgrade equipment and run their agricultural operations.

Two business owners discussing an application with a community development facilitator.

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Community development finance institutions

The Community Development Financial Institutions Fund is a pool of money overseen by the U.S. Treasury and doled out to financial institutions that lend to and support low- and moderate-income or underserved communities. It was created in 1994 by a bipartisan coalition in Congress under then-President Bill Clinton.

The fund intends to use federal funding to stimulate economic growth in these communities. The CDFI Coalition maintains a state-level database of organizations that have received funds from the Treasury. It shows, for example, that in 2021, lenders in Mississippi received more than $200 million in funding from the CDFI.

Almost half of the CDFI-certified institutions are those considered “mission-driven”—focused on a social purpose rather than, or in addition to, profits.

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Fintech lenders

Financial technology firms, sometimes called fintech or online lenders, have emerged in the last decade to fill lending gaps where traditional banks have fallen short.

Founded in 2008, Kabbage was so successful at connecting small businesses and entrepreneurs with microloans that American Express ultimately acquired it in 2020.

Another mechanism for funding that financial technology firms have brought to more businesses over the past decade is called “invoice factoring,” in which a company like Pipe buys a firm’s invoices at a discount and then collects the payments when they are due. It’s effectively a loan based on expected revenue, with cash upfront in exchange for payment down the road—and a fee, of course.

While online lenders have expanded access to credit and capital, the sector is also showing signs of becoming increasingly selective. In 2021, small business approval rates at online lenders declined as compared with 2020, according to the Fed. Small businesses also reported challenges with high interest rates and difficult repayment terms for loans obtained through online lenders in 2021.

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Angel investors

Depending on where your small business journey is—in development, starting up, early-stage, or growth—investors are looking to make a return on their fortunes and may want to lend to you.

Angel Investors are typically wealthy individuals seeking early-stage companies to invest in, to the tune of tens of thousands of dollars.

Since it’s riskier to invest in a company without much proof of concept, these investors may have higher expectations than others for how much return the business will generate for them and how quickly. These investors may also seek a company board seat or equity in the firm to exert some control over its trajectory.

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Venture capital

If you’re seeking funding at a later stage, there are hordes of venture capital firms looking for businesses that can grow their money.

In 2022, venture capitalists have invested some $300 billion in businesses around the world, according to the latest quarterly data from CB Insights. Like angel investors, a VC or VC firm may require equity in your business in exchange for cash. As partial owners, they contribute consultation and help make connections with other players in your industry.

VCs tend to invest millions of dollars depending on the company and its trajectory.

This story originally appeared on Growthink and was produced and
distributed in partnership with Stacker Studio.

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Cashiers vs. digital ordering: What do people want, and at what cost?

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Task Group summarized the rise in digital ordering over the past couple of years, its acceptance among customers, and its cost.
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You walk into a fast-food restaurant on your lunch break. You don’t see a cashier but instead a self-service kiosk, a technology that is becoming the new norm in eateries across the country. The kiosks usually offer customers a menu to scroll through and pictures of meals and specials with prompts to select their food and submit their payment in one place.

Self-service kiosks are big business. In fact, the market for self-service products is expected to grow from a $40.3 billion market value in 2022 to $63 billion by 2027, according to a report from BCC Research. Consumers do have mixed opinions about the kiosks, but about 3 out of 5 surveyed consumers reported that they were likely to use self-service kiosks, according to the National Restaurant Association. The technology, while expensive, can boost businesses’ bottom lines in the long run.

Task Group summarized the rise in digital ordering over the past couple of years, its acceptance among customers, and a cost analysis of adopting the technology.

Self-service kiosks—digital machines or display booths—are generally placed in high-traffic areas. They can be used for different reasons, including navigating a store or promoting a product. Interactive self-service kiosks in particular are meant for consumers to place orders with little to no assistance from employees.

The idea of kiosks isn’t new. The concept of self-service was first introduced in the 1880s when the first types of kiosks appeared as vending machines selling items like gum and postcards. In the present age of technology, the trend of self-service has only grown. Restaurants such as McDonald’s and Starbucks have already tried out cashierless technology.

From a business perspective, the kiosks offer a huge upside. While many employers are looking for workers, they’re having a hard time finding staff. In the midst of the COVID-19 pandemic, employers struggled with a severe employee shortage. Since then, the problem has continued. In 2022, the National Restaurant Association reported that 65% of restaurant operators didn’t have enough workers on staff to meet consumer demand. With labor shortages running rampant, cashierless technology could help restaurants fill in for the lack of human employees.

The initial investment for the kiosks can be high. The general cost per kiosk is difficult to quantify, with one manufacturer estimating a range of $1,500 to $20,000 per station. However, with the use of kiosks, restaurants may not need as many cashiers or front-end employees, instead reallocating workers’ time to other tasks.

In May 2022, the hourly mean wage for cashiers who worked in restaurants and other eating establishments was $12.99, according to the Bureau of Labor Statistics. Kiosks could cost less money than a cashier in the long run.

But how do the customers themselves feel about the growing trend? According to a Deloitte survey, 62% of respondents report that they were “somewhat likely” to order from a cashierless restaurant if given the chance to do so. The same survey reported that only 19% of respondents had experience with a cashierless restaurant.

What would it mean for society if restaurants did decide to go completely cashierless? Well, millions of positions would likely no longer be necessary. One report suggests 82% of restaurant positions could be replaced by robots, a prospect making automation appealing to owners who can’t find staff to hire.

Due to the ongoing labor shortage, employers have tried raising employee wages. Papa John’s, Texas Roadhouse, and Chipotle were among the restaurant companies that increased employee pay or offered bonuses in an attempt to hire and retain more workers. Meanwhile, some companies have decided to use technology to perform those jobs instead, so that they wouldn’t have to put effort into hiring or focus their existing staff on other roles.

Story editing by Ashleigh Graf and Jeff Inglis. Copy editing by Tim Bruns.

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Is real estate actually a good investment?

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Wealth Enhancement Group analyzed data from academic research, Standard and Poor's, and Nareit to compare real estate to stocks as investments.
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It’s well-documented that the surest, and often best, return on investments comes from playing the long game. But between stocks and real estate, which is the stronger bet?

To find out, financial planning firm Wealth Enhancement Group analyzed data from academic research, Standard and Poor’s, and Nareit to see how real estate compares to stocks as an investment.

Data going back to 1870 shows the well-established power of real estate as a powerful “long-run investment.” From 1870-2015, and after adjusting for inflation, real estate produced an average annual return of 7.05%, compared to 6.89% for equities. These findings, published in the 2019 issue of The Quarterly Journal of Economics, illustrate that stocks can deviate as much as 22% from their average, while housing only spreads out 10%. That’s because despite having comparable returns, stocks are inherently more volatile due to following the whims of the business cycle.

Real estate has inherent benefits, from unlocking cash flow and offering tax breaks to building equity and protecting investors from inflation. Investments here also help to diversify a portfolio, whether via physical properties or a real estate investment trust. Investors can track markets with standard resources that include the S&P CoreLogic Case-Shiller Home Price Indices, which tracks residential real estate prices; the Nareit U.S. Real Estate Index, which gathers data on the real estate investment trust, or REIT, industry; and the S&P 500, which tracks the stocks of 500 of the largest companies in the U.S.

High interest rates and a competitive market dampened the flurry of real-estate investments made in the last four years. The rise in interest rates equates to a bigger borrowing cost for investors, which can spell big reductions in profit margins. That, combined with the risk of high vacancies, difficult tenants, or hidden structural problems, can make real estate investing a less attractive option—especially for first-time investors.

Keep reading to learn more about whether real estate is a good investment today and how it stacks up against the stock market.


A line chart showing returns in the S&P 500, REITs, and US housing. $100 invested in the S&P 500 at the start of 1990 would be worth around $2,700 today if you reinvested the dividends.

Wealth Enhancement Group

Stocks and housing have both done well

REITs can offer investors the stability of real estate returns without bidding wars or hefty down payments. A hybrid model of stocks and real estate, REITs allow the average person to invest in businesses that finance or own income-generating properties.

REITs delivered slightly better returns than the S&P 500 over the past 20-, 25-, and 50-year blocks. However, in the short term—the last 10 years, for instance—stocks outperformed REITs with a 12% return versus 9.5%, according to data compiled by The Motley Fool investor publication.

Whether a new normal is emerging that stocks will continue to offer higher REITs remains to be seen.

This year, the S&P 500 reached an all-time high, courtesy of investor enthusiasm in speculative tech such as artificial intelligence. However, just seven tech companies, dubbed “The Magnificent 7,” are responsible for an outsized amount of the S&P’s returns last year, creating worry that there may be a tech bubble.

While indexes keep a pulse on investment performance, they don’t always tell the whole story. The Case-Shiller Index only measures housing prices, for example, which leaves out rental income (profit) or maintenance costs (loss) when calculating the return on residential real estate investment.

A chart showing the annual returns to real estate, stocks, bonds, and bills in 16 major countries between 1870 and 2015.

Wealth Enhancement Group

Housing returns have been strong globally too

Like its American peers, the global real estate market in industrialized nations offers comparable returns to the international stock market.

Over the long term, returns on stocks in industrialized nations is 7%, including dividends, and 7.2% in global real estate, including rental income some investors receive from properties. Investing internationally may have more risk for American buyers, who are less likely to know local rules and regulations in foreign countries; however, global markets may offer opportunities for a higher return. For instance, Portugal’s real estate market is booming due to international visitors deciding to move there for a better quality of life. Portugal’s housing offers a 6.3% return in the long term, versus only 4.3% for its stock market.

For those with deep enough pockets to stay in, investing in housing will almost always bear out as long as the buyer has enough equity to manage unforeseen expenses and wait out vacancies or slumps in the market. Real estate promises to appreciate over the long term, offers an opportunity to collect rent for income, and allows investors to leverage borrowed capital to increase additional returns on investment.

Above all, though, the diversification of assets is the surest way to guarantee a strong return on investments. Spreading investments across different assets increases potential returns and mitigates risk.

Story editing by Nicole Caldwell. Copy editing by Paris Close. Photo selection by Lacy Kerrick.

This story originally appeared on Wealth Enhancement Group and was produced and
distributed in partnership with Stacker Studio.

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5 tech advancements sports venues have added since your last event

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Uniqode compiled a list of technologies adopted by stadiums, arenas, and other major sporting venues in the past few years.
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In today’s digital climate, consuming sports has never been easier. Thanks to a plethora of streaming sites, alternative broadcasts, and advancements to home entertainment systems, the average fan has myriad options to watch and learn about their favorite teams at the touch of a button—all without ever having to leave the couch.

As a result, more and more sports venues have committed to improving and modernizing their facilities and fan experiences to compete with at-home audiences. Consider using mobile ticketing and parking passes, self-service kiosks for entry and ordering food, enhanced video boards, and jumbotrons that supply data analytics and high-definition replays. These innovations and upgrades are meant to draw more revenue and attract various sponsored partners. They also deliver unique and convenient in-person experiences that rival and outmatch traditional ways of enjoying games.

In Los Angeles, the Rams and Chargers’ SoFi Stadium has become the gold standard for football venues. It’s an architectural wonder with closer views, enhanced hospitality, and a translucent roof that cools the stadium’s internal temperature. 

The Texas Rangers’ ballpark, Globe Life Field, added field-level suites and lounges that resemble the look and feel of a sports bar. Meanwhile, the Los Angeles Clippers are building a new arena (in addition to retail space, team offices, and an outdoor public plaza) that will seat 18,000 people and feature a fan section called The Wall, which will regulate attire and rooting interest.

It’s no longer acceptable to operate with old-school facilities and technology. Just look at Commanders Field (formerly FedExField), home of the Washington Commanders, which has faced criticism for its faulty barriers, leaking ceilings, poor food options, and long lines. Understandably, the team has been attempting to find a new location to build a state-of-the-art stadium and keep up with the demand for high-end amenities.

As more organizations audit their stadiums and arenas and keep up with technological innovations, Uniqode compiled a list of the latest tech advancements to coax—and keep—fans inside venues.


A person using the new walk out technology with a palm scan.

Jeff Gritchen/MediaNews Group/Orange County Register // Getty Images

Just Walk Out technology

After successfully installing its first cashierless grocery store in 2020, Amazon has continued to put its tracking technology into practice.

In 2023, the Seahawks incorporated Just Walk Out technology at various merchandise stores throughout Lumen Field, allowing fans to purchase items with a swipe and scan of their palms.

The radio-frequency identification system, which involves overhead cameras and computer vision, is a substitute for cashiers and eliminates long lines. 

RFID is now found in a handful of stadiums and arenas nationwide. These stores have already curbed checkout wait times, eliminated theft, and freed up workers to assist shoppers, according to Jon Jenkins, vice president of Just Walk Out tech.

A fan presenting a digital ticket at a kiosk.

Billie Weiss/Boston Red Sox // Getty Images

Self-serve kiosks

In the same vein as Amazon’s self-scanning technology, self-serve kiosks have become a more integrated part of professional stadiums and arenas over the last few years. Some of these function as top-tier vending machines with canned beers and nonalcoholic drinks, shuffling lines quicker with virtual bartenders capable of spinning cocktails and mixed drinks.

The kiosks extend past beverages, as many college and professional venues have started using them to scan printed and digital tickets for more efficient entrance. It’s an effort to cut down lines and limit the more tedious aspects of in-person attendance, and it’s led various competing kiosk brands to provide their specific conveniences.

A family eating food in a stadium.

Kyle Rivas // Getty Images

Mobile ordering

Is there anything worse than navigating the concourse for food and alcohol and subsequently missing a go-ahead home run, clutch double play, or diving catch?

Within the last few years, more stadiums have eliminated those worries thanks to contactless mobile ordering. Fans can select food and drink items online on their phones to be delivered right to their seats. Nearly half of consumers said mobile app ordering would influence them to make more restaurant purchases, according to a 2020 study at PYMNTS. Another study showed a 22% increase in order size.

Many venues, including Yankee Stadium, have taken notice and now offer personalized deliveries in certain sections and established mobile order pick-up zones throughout the ballpark.

A fan walking past a QR code sign in a seating area.

Darrian Traynor // Getty Images

QR codes at seats

Need to remember a player’s name? Want to look up an opponent’s statistics at halftime? The team at Digital Seat Media has you covered.

Thus far, the company has added seat tags to more than 50 venues—including two NFL stadiums—with QR codes to promote more engagement with the product on the field.  After scanning the code, fans can access augmented reality features, look up rosters and scores, participate in sponsorship integrations, and answer fan polls on the mobile platform.

Analysts introducing AI technology at a sports conference.

Boris Streubel/Getty Images for DFL // Getty Images

Real-time data analytics and generative AI

As more venues look to reinvigorate the in-stadium experience, some have started using generative artificial intelligence and real-time data analytics.  Though not used widely yet, generative AI tools can create new content—text, imagery, or music—in conjunction with the game, providing updates, instant replays, and location-based dining suggestions

Last year, the Masters golf tournament even began including AI score projections in its mobile app. Real-time data is streamlining various stadium pitfalls, allowing operation managers to monitor staffing issues at busy food spots, adjust parking flows, and alert custodians to dirty or damaged bathrooms. The data also helps with security measures. Open up an app at a venue like the Honda Center in Anaheim, California, and report safety issues or belligerent fans to help better target disruptions and preserve an enjoyable experience.

Story editing by Nicole Caldwell. Copy editing by Paris Close. Photo selection by Lacy Kerrick.

This story originally appeared on Uniqode and was produced and
distributed in partnership with Stacker Studio.

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